The U.S. was instrumental in the Green Revolution in the 1960s and there is great potential for technology improvement in this area today. India represents a huge market for U.S. brands in India, and there has also been a growth in consumption of Indian food in the U.S. As the largest producer of milk and second largest producer of fruit and vegetables in the world, India possesses a huge raw material base. This base, paired with a growing 1.3 billion population, presents vast investment and partnership opportunities for the U.S. However, India is currently only processing ten percent of its food, resulting in enormous food waste.
USISPF works to share U.S. best practices, technology, and innovation with India, and, in exchange for providing U.S. companies with investment opportunities in India’s enormous consumer base.